Wrinkles In Media – Marketing and of course Advertising

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Facebook Canvas = A More Effective Way of Advertising

Facebook just released a new product for advertisers. Facebook Canvas will allows you to advertise through Facebook on mobile. Where most ads will simply send you to the site via your browser, Facebook Canvas lets you view a simple and concise link for people to view ads. The idea is to take away that 15…

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Who Are Programmatic’s Drug Lords?

Sean Penn went into the lion’s den to discover the method of a sophisticated Drug Lord preying upon society’s huge economic, ever-present underbelly that nobody like to discuss. Penn is controversial, but his most endearing quality is that he lays it on the line. From bad guys in Mystic River to a gay activist in…

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How Viral Marketing Shut Down Boston.

Lets go back to 2007. I was a Junior in high school and would occasionally watch the late-night cartoon program; Adult Swim. The program ran numerous cartoons geared towards an older audience. In the same flavor as shows like The Simpsons and Family Guy, Adult Swim had their own set of cartoons that would push the envelope. They…

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Have Advertisements Lost Us?

The world of advertising is hit or miss. Its always been. Agencies now have statistics that can predict how well an advertisement is going to do at what time and on what station. It also matters what demographic that station adheres to. Example: If you’re 65+ years of age, then chances are you’re retired and…

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